Account Executive

JOB TITLE

Account Executive (Sales Representative

BAND

PR

BUSINESS UNIT / FUNCTION

Thailand – Vision Care

JOB CODE

LOCATION

Thailand

OBJECTIVES/
PURPOSE OF JOB

To achieve the sales target, formulary listing and distribution within the responsible area / accounts of B+L Vision Care Business through key responsibilities, which include:  

KEY ACTIVITIES/
RESPONSIBILITIES

• Ensure the excellence in-store execution within the budget allocated and look for the opportunity to boost up sales volume and sales promotion to achieve the business goals and objectives in the account responsible.
• Execute agreed marketing plans to achieve budgeted levels of sales units, revenue in the account responsible.
• Analyze accounts information to evaluate “what”, “where”, “How”, “when” and “who” of the purchasing behavior to plan marketing tactics and strategies to optimize sales.
• Develop and execute account plan based on profile and rating to assure optimum coverage and evaluate sales potential of existing customers.
• Have a regular contact and good relationship with customers to ensure they clearly understand the products benefits and profit opportunity to them, and the retailers are properly displaying and selling B&L products.
• Investigate and determine credit worthiness of accounts and coordinate with finance staff to assist in the collection of outstanding overdue to minimize company financial loss.
• Prepare daily sales activities report to document expenses incurred.
• Prepare regular sales forecast and examine trade inventory level, and liaise with management for timely clearance of potentially redundant inventories on timely basis.
• Keep check and display out P.O.S.M. on each shop and monitor the display of the products in the retail store to ensure the standard of projecting image and sales through.
• Report field sales activities information (product, competitors, industry, and market trend etc.,) or issues (account credit, billing, product quality and delivery etc.) to ensure that management is provided with relevant and up-to-date information accurately and in a timely manner.
• Report customer complaint and adverse event to manager and B+L authorized bodies in a timely manner.

SUPERVISE DIRECT REPORTS

(yes or no)

No

SCOPE OF POSITION – e.g.

1. • Sales volume responsibility
2. • Budget responsibility
3. • Size of Team
4. • Sites
5. (GENERAL INFORMATION FOR THE POSITION)

- The scope of this position will have crucial business impact to sales of Bausch + Lomb Vision Care Business in Thailand.

- Customer interfacing responsibility which affect to customer satisfaction and influencing the customer to use our products.

- Responsible for a set of sales KPIs, quantitative and qualitative for the products as assigned.

KEY RELATIONSHIPS

(e.g. internal customers/business partners, external customers/partners)

- Customers

- Thailand BU and Functional Heads,

- Commercial and supporting functions,

- Supply Chain Team,

- Distributors and Vendors

QUALIFICATIONS/
TRAINING

(e.g. professional qualifications, on-the-job training, education)

-  Degree in any field.

-  Building relationship and influencing ability.

-  Interpersonal and communication skills.

-  Organizing and planning skill.

-  English Ability.

EXPERIENCE

(e.g. health care industry, multinational company, number of years, what level/types of roles, etc)

-  1-3 years of selling experiences, preferable in FMCG or consumer business.

-  Experience working in multi-national company preferred.