地区销售经理-专业渠道
Date: Jul 17, 2025
Location: CN - Shanghai, CN
Company: Bausch + Lomb
Bausch + Lomb (NYSE/TSX: BLCO) is a leading global eye health company dedicated to protecting and enhancing the gift of sight for millions of people around the world—from the moment of birth through every phase of life. Our mission is simple, yet powerful: helping you see better, to live better.
Our comprehensive portfolio of over 400 products is fully integrated and built to serve our customers across the full spectrum of their eye health needs throughout their lives. Our iconic brand is built on the deep trust and loyalty of our customers established over our 170-year history. We have a significant global research, development, manufacturing and commercial footprint of approximately 13,000 employees and a presence in approximately 100 countries , extending our reach to billions of potential customers across the globe. We have long been associated with many of the most significant advances in eye health, and we believe we are well positioned to continue leading the advancement of eye health in the future.
OBJECTIVES/PURPOSE OF JOB 工作目标/目的
公司政策的有效执行,设定重点客户年度目标及愿景,加强重点客户和费用的管理。同时注重信息的收集和内外部的协调沟通。
KEY ACTIVITIES/RESPONSIBILITIES 主要工作责任
- 公司政策的有效执行
1. 和客户进行年度合同谈判, 组织JBP的会议。与客户签订合同并完成公司给与的年度目标。
2. 与市场部密切配合,执行在线上的销售活动及营销方案,提升品牌在线上各大平台的份额,扩大品牌在线下的渗透,做到业绩的增长。
3. 与线上销售团队密切配合,从而确保线上策略的落地及客户相关活动的有效执行。能够很好的配合部分线下品牌活动在终端医院的执行落地。
- 客户管理
1. 维护良好的客户的关系,能及时洞察客户的生意机会,并制定有效的落地方案,协助客户共同完成季度及年度合同目标。
2. 与线上客户共同制定并执行店铺的营销策略,提升店铺流量、转化率和销售额。
3. 定期收集和分析客户的销售数据,包括销售额、订单量、转化率、客单价等指标,从而找到客户的生意机会点。
4. 监控客户的合同执行进度,包括合同条款执行、费用控制和风险评估等。
5. 关注客户的销售及库存情况,能够保证客户库存的良性。
6. 与线下客户共同制定产品的学术推广方案。
- 费用管理
1. 制定客户的促销计划,确保所有费用投入在符合公司相关要求内使用。
2. 及时跟进费用使用情况,确保费用的真实性和有效性。
- 信息收集及数据管理
1. 密切关注市场动向,分析竞争对手动态。了解行业趋势和客户需求,为产品定位和销售策略提供依据
2. 及时准确的收集经销商的销售流向及库存数据。
3. 内部随时反馈,外部定期回顾。
- 内部、外部的有效沟通
1. 内部沟通:与公司各部门保持良好的沟通。
2. 外部沟通:经常与不同性格、不同类型的客户交流沟通,使其接受公司及公司的产品和推广策略。
This position may be available in the following location(s): 上海
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
Job Applicants should be aware of job offer scams perpetrated through the use of the Internet and social media platforms.